My Network TV will launch in September, programming 8 to 10 p.m., Monday through Saturday. Initially, MNTV will consist of two hour-long serialized dramas, running under the umbrella names "Desire" and "Secrets."
The programs, which will air six days a week for 13 weeks, are "all about guilty pleasures, with high melodrama and beautiful people," Fox Television Stations Group President Jack Abernethy told participants in a news conference yesterday morning in New York.
(Jack Abernathy…hmm, that name sounds familiar. Could that be the same Jack Abernathy who serves as chairman of Fox “News”, an organization that has – once or twice – blamed our society’s woes on the type of television his company’s entertainment arm is now producing? Maybe I shouldn’t ask too many questions…hypocrites don’t like questions).
Because Hollywood can’t be bothered to come up with original thought if an idea exists that hasn’t been completely overexposed, the two MNTV series are adaptations of popular Spanish-language “telenovelas”. Each of the show’s storyline will run six nights a week for three months and “at the end of the 13 weeks, "Desire" and "Secrets" will return with new stories, new casts, etc.”
I’ll tell you – what most excites me is the originality infused into the MNTV show scripts:
The first round of "Desire," airing at 8 p.m., is called "Table for Three" and chronicles the destruction of a family when "two brothers on the run from the mafia find themselves in a heated battle of passion, betrayal, deceit and murder over the woman they both love."
The first edition of "Secrets," called "Fashion House," "goes deep behind the scenes of the glamorous and sometimes brutally ruthless fashion industry," news conference participants were told. The words "greed," "lust" and "blind ambition" also were slung about. Characters include an unfulfilled wife who chases her dream of becoming a fashion designer after discovering her husband's infidelity, a temptress who is every homemaker's worst nightmare, and a high-powered supermodel who loses her baby "after a suspicious fall downstairs."
(Damn, these projects would be perfect for Shannon Tweed and Antonion Sabato, Jr. DO you think they're available?)
Among other shows in development for My Network TV are:I think it could be fun to predict other shows MNTV will air before colossal failures and lack of ratings cause the new network to close up shop. I predict:
* "Celebrity Love Island," in which six hot C-listers and "six non-celebrity singletons" are thrown together in a fantasy island setting where a "search for love takes place," which we think is a euphemism for "hot tubs and petting."
* "On Scene," described as "coverage of the crimes you need to see to believe."
* "Catwalk," a competition in which, news conference attendees were told,
uber-supermodels would help wannabes become supermodels.
* A show revolving around 4-6 attractive 20-somethings struggling with life and love in New York City
* A crime solving show in which the detectives use technology and/or the supernatural to catch the criminals
* A talent competition set up to discover a new star in some boring discipline
Wait a second…am I still talking about MNTV or did I switch over to ABC?
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